| Titre : | Impact of price sensitive and stock dependent random demand on supply chain coordination (2011) |
| Auteurs : | G. Parthasarathi, Auteur ; S. P. Sarmah, Auteur ; M. Jenamani, Auteur |
| Type de document : | Article : texte imprimé |
| Dans : | International journal of management science and engineering management (Vol. 5 N° 1, Fevrier 2010) |
| Article en page(s) : | pp.72-80 |
| Note générale : | Management |
| Langues : | Anglais |
| Tags : | Supply chain Coordination Contracts Return policies Price-sensitive demand Stock dependant |
| Résumé : |
In this paper, a coordination model is developed for a single manufacturer-single retailer distribution supply chain dealing with short life-cycle products, operating under price-sensitive and stock-dependent random demand. Here, the demand is modeled in additive fashion that captures the three features, namely, price-sensitivity, initial stock dependency and uncertainty of demand. A numerical study is carried out to illustrate the model and sensitivity analysis is performed to analyze the impact of price-sensitivity, stock-dependency, and demand uncertainty on the supply chain performance. It is found that under the same price-sensitivity, at higher levels of stock dependency, as the demand variability is increased, supply chain performance is decreased. |
| DEWEY : | 658 |
| ISSN : | 1750-9653 |
| En ligne : | http://www.ijmsem.org/OnlineJournal.do/?117.html |
