Auteur Ramon Casadesus-Masanell
Documents disponibles écrits par cet auteur (2)
Affiner la recherche
Article : texte imprimé
Ramon Casadesus-Masanell, Auteur ; Gastón Llanes, Auteur |We study competitive interaction between a profit-maximizing firm that sells software and complementary services, and a free open-source competitor. We examine the firm's choice of business model between the proprietary model (where all software[...]
Article : texte imprimé
Ramon Casadesus-Masanell, Auteur ; Feng Zhu, Auteur |We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the i[...]
