Article : texte imprimé

Price coordination in a three-level supply chain with different channel structures using game-theoretic approach

Yun Huang, Auteur ; George Q. Huang, Auteur |

Dans International journal of management science and engineering management (Vol. 5 N° 2, Avril 2010)

Pricing is an important decision affecting the profitability of the supply chain system and individual channel members. It is important to coordinate pricing decisions for different channel members of the supply chain under different channel str[...]

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