Auteur Kwai Sang Chin
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Kit Fai Pun, Auteur ; Kwai Sang Chin, Auteur ; Man Yin Rebecca Yiu, Auteur |Managing new product development (NPD) becomes crucial for manufacturers particularly those small and medium-sized enterprises (SMEs) to survive in today's competitive marketplaces. This paper is geared toward the development of generic self-ass[...]


