Article : texte imprimé

Simple economics of the price-setting newsvendor problem

Michael Salinger, Auteur ; Miguel Ampudia, Auteur |

Dans Management science (Vol. 57 N° 11, Novembre 2011)

The Lerner relationship linking the profit-maximizing price to marginal cost and the elasticity of demand generalizes to the price-setting newsvendor, and the result resolves the puzzle over the different effects of additive and multiplicative u[...]

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