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Détail de l'auteur
Auteur J. Michael Harrison
Documents disponibles écrits par cet auteur
Affiner la rechercheBayesian dynamic pricing policies / J. Michael Harrison in Management science, Vol. 58 N° 3 (Mars 2012)
[article]
in Management science > Vol. 58 N° 3 (Mars 2012) . - pp. 570-586
Titre : Bayesian dynamic pricing policies : Learning and earning under a binary prior distribution Type de document : texte imprimé Auteurs : J. Michael Harrison, Auteur ; N. Bora Keskin, Auteur ; Assaf Zeevi, Auteur Année de publication : 2012 Article en page(s) : pp. 570-586 Note générale : Management Langues : Anglais (eng) Mots-clés : Revenue management Pricing Estimation Bayesian learning Exploration–exploitation Résumé : Motivated by applications in financial services, we consider a seller who offers prices sequentially to a stream of potential customers, observing either success or failure in each sales attempt. The parameters of the underlying demand model are initially unknown, so each price decision involves a trade-off between learning and earning. Attention is restricted to the simplest kind of model uncertainty, where one of two demand models is known to apply, and we focus initially on performance of the myopic Bayesian policy (MBP), variants of which are commonly used in practice. Because learning is passive under the MBP (that is, learning only takes place as a by-product of actions that have a different purpose), it can lead to incomplete learning and poor profit performance. However, under one additional assumption, a constrained variant of the myopic policy is shown to have the following strong theoretical virtue: the expected performance gap relative to a clairvoyant who knows the underlying demand model is bounded by a constant as the number of sales attempts becomes large. DEWEY : 658 ISSN : 0025-1909 En ligne : http://mansci.journal.informs.org/content/58/3.toc [article] Bayesian dynamic pricing policies : Learning and earning under a binary prior distribution [texte imprimé] / J. Michael Harrison, Auteur ; N. Bora Keskin, Auteur ; Assaf Zeevi, Auteur . - 2012 . - pp. 570-586.
Management
Langues : Anglais (eng)
in Management science > Vol. 58 N° 3 (Mars 2012) . - pp. 570-586
Mots-clés : Revenue management Pricing Estimation Bayesian learning Exploration–exploitation Résumé : Motivated by applications in financial services, we consider a seller who offers prices sequentially to a stream of potential customers, observing either success or failure in each sales attempt. The parameters of the underlying demand model are initially unknown, so each price decision involves a trade-off between learning and earning. Attention is restricted to the simplest kind of model uncertainty, where one of two demand models is known to apply, and we focus initially on performance of the myopic Bayesian policy (MBP), variants of which are commonly used in practice. Because learning is passive under the MBP (that is, learning only takes place as a by-product of actions that have a different purpose), it can lead to incomplete learning and poor profit performance. However, under one additional assumption, a constrained variant of the myopic policy is shown to have the following strong theoretical virtue: the expected performance gap relative to a clairvoyant who knows the underlying demand model is bounded by a constant as the number of sales attempts becomes large. DEWEY : 658 ISSN : 0025-1909 En ligne : http://mansci.journal.informs.org/content/58/3.toc