Article : texte imprimé

The visible hand? : Demand effects of recommendation networks in electronic markets

Gal Oestreicher-Singer, Auteur ; Arun Sundararajan, Auteur |

Dans Management science (Vol. 58 N° 11, Novembre 2012)

Online commercial interactions have increased dramatically over the last decade, leading to the emergence of networks that link the electronic commerce landing pages of related products to one another. Our paper conjectures that the explicit vis[...]

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